With Internet search engines ever changing the way they index and prioritize search results, developing a strong-performing web site that consistently draws high quantity and quality visitors can be like trying to draw graffiti on a moving train.
Polysort has created a web site design and performance model that it used not only to design its own site, but also to design the sites of the plastics and rubber companies who are our customers.
Our design and performance model uniquely leverages four basic elements to support a performance-orientated, cost-effective marketing strategy:
1. Design and content that effectively targets Internet search engines
2. Supplemental promotion to support your company's industry visibility
3. Real-time visitor feedback reports and performance analysis tools
4. Proactive personal site analysis and performance reviews
The Polysort Difference!
Polysort is the only company that offers web site design services exclusively in the plastics and rubber industries. Our hands-on industry knowledge helps us understand our clients' needs to implement a cost-effective online strategy. Our benchmark industry-specific strategy in site layout and content development provides a finished product that optimizes our clients' positions on Internet search engines.
After a Polysort designed web site goes "live", our client service is just beginning!
The backbone of our exclusive client support approach includes ongoing advertising support plus performance monitoring and site traffic analysis tools:
- Advertising Support Program:
- Premium listing in our industry leading Links Directory
- Premium positioning on Polysort's search engine
- Button promotion banners on key pages on the Polysort web site
- Premium weighting on Polysort's Geographic Search
- Web Site Performance Package:
- Real-time contact reports from visitors who ask to hear from you
- Live visitor traffic reports and historical trend analysis tools
- Proactive business strategy communications to assure that as your business evolves, your web site will continue to support and enhance that evolution
- Scheduled site performance audits by Polysort, including site performance testing
- Web site hosting on Polysort's onsite servers with redundant and separate T1 lines and secure information backup systems
Polysort provides all of this and more to our web site design clients - and our Web Site Performance Package is free, included with Polysort's Advertising Support Program.
How do we know it works?
YAHOO! ranked Polysort as the most popular web site in both the plastics and rubber industries during 2002! Our site generates 35,000 visitors per month - that's comparable to the circulation of major industry trade publications.
We focus on high-quality lead generation to increase your return
on investment.
Our development capabilities include:
| · |
Content
development/writing - with over 20 years of combined communications
expertise |
| · |
HTML
scripting |
| · |
Advanced programming (Javascript, ASP, ASP.NET, Visual Basic, PHP) |
| · |
E-mail
and inquiry response forms |
| · |
Advanced
database applications |
| · |
Product
catalogs |
| · |
Electronic
commerce, shopping carts, online transactions |
| · |
Optimized
design for search engine indexing |
